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Top Instagram Reel Hacks for 2022

Creating Instagram Reels for your brand or business can help you unlock huge growth potential and allow your brand to interact with your audience in a new and creative way. Here are our Top Instagram Reel Hacks for 2022:

Keep up With the Trends

Reel trends come and go so quickly, make sure you don’t wait until they are “old news” to recreate them. Take a few minutes out of your day to scroll through the Reels tab and explore what other creators are sharing.

Is there a trending audio going around? Click the audio at the bottom of the Reel and take a look at how other creators are using it – come up with an idea for your niche and create your own!

Include On-screen Text and Closed Captions

closed captions sticker on Instagram


Did you know that 85% of videos on Facebook & Instagram are watched without sound? Adding on-screen text and subtitles to your videos will help you appeal to a larger audience.

Tip: You can easily add video subtitles to your Reel with Instagram’s closed caption sticker. Make sure to read it through and make any corrections to the transcript before posting.


Get Creative with Transitions

Creativity is key in short-form videos, so consider experimenting with transitions! Change outfits, show a before and after, etc. The best performing Reels are the ones with seamless transitions. There is no right or wrong way to use transitions – the more you use them, the easier it will get!

Use a TemplateUse template button on Instagram reels

Did you know that Instagram now offers Reel Templates on certain reels? See a Reel you like? Check the bottom of the screen, if it has a “Use template” button, you can click on that button and the audio and clip durations will automatically populate for you! All you have to do is replace the clips with your own and boom – you have a seamless Reel!

Avoid the Dreaded Watermark

Instagram has made one thing clear – they deprioritize content that’s been visibly recycled from third-party apps like TikTok. The best thing to do is create your content directly on Instagram.

Short-term video is here to stay, so remember to have fun creating your Reels! Don’t worry about being perfect. It’s all about trial and error. Try out new trends or features in your to see what works best for you.

Need help creating Reels? IAS Marketing Services offers one-on-one social media training with our Digital Marketing experts. We will teach you the ins and outs of Reels, so you have all the tools you need to go out and be an Insta-Star! Contact us today for more information.

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